Explain and evaluate the context of the ‘global’ sports business environment, its determinants, challenges, and future trajectory. Politics and Soft Power. • Commercial Development. • Social Role of Sport Changing. • Technological Context. • Legal and Ethical Issues. • Physical and Environmental in relation to a sport of Student’s Choice. Intended learning outcomes: • Evaluate the context of the ‘global’ sports business environment, its determinants, challenges, and future trajectory.
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