Project description
Individuals, like companies, can benefit from establishing a branding statement that captures their unique qualities. Your personal brand statement is a representation of your stated value to a future employer. Rather than creating a long list of your expertise in various functional areas, a brand statement should instead outline the skills, strengths, attributes, and other defining characteristics that distinguish you from others.
Think of the branding statement as a statement about who you are and what you want to be known for. You might find this exercise difficult, because it requires you to be bold and focus on your own personal attributes and strengthsand learning what is exceptional about you. Still, this is an important task to complete, because doing so will allow you to more clearly define and communicate to others what you do, how you do it, and for whom.
To get started consider creating a short list of your one-of-a-kind attributes. Ask yourself questions like these:
What problems do I know how to solve?
What is unique about my approach?
Who is the target audience for my particular skill set?
Focus on keeping your statements short and sharp. A personal branding statement of 200 words or less. Edit for clarity and conciseness. It should be error-free as the representation of you!Use your authentic voice and know that you will likely revise your statement at least once or twice a year as you continue to build and develop expertise and refine the scope of your work.
REVISE STATEMENT BELOW
Personal Branding Statement
If you are seeking a professional employee with experience as a Health Services Manager with a Secret Security Clearance and 10+ years of proved experience in the United States Army. Accomplished measurable results while leading teams of 12+ in a dynamic, fast – paced environment. Possess a comprehensive background in emergency services, healthcare administration, operations management, and training derived from conducting domestic and global operations in the military. Managed risk upon multiple lines to protect assets, property, and equipment valued over $1.2M while meeting the expectations of senior leadership. Career supported by the pursuit of a Masters in Business Administration.
Professor feedback
You start your branding statement out with a phrase that is not a sentence. It is an incomplete thought.
1.5: Use sentence structure appropriate to the task, message and audience.: First sentence in branding statement is not a sentence. It is a partial phrase that needs to be revised.
1.5: Use sentence structure appropriate to the task, message and audience.: First sentence in branding statement is not a sentence. It is a partial phrase that needs to be revised
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