Problem structuring coursework.
This work aims to develop your awareness of business systems methodologies appropriate to the analysis of complex international logistics and supply chain systems.
At the end of this assessment you will have:
Structured a complex operational problem in a relevant context.
Evaluated the role of issues affecting qualitative and quantitative business
environments
Reflected on a complex problem and identified, proposed and evaluated a
conceptual model of this problem.
You must complete all stages of the work.
After finding and reading the stated papers, answer the following questions:
1. Yoon J, Lee HY & Dinwoodie J (2015) ‘Competitiveness of container terminal operating companies (CTOC) in South Korea and the industry-university-government (IUG) network’ Transportation Research Part A-Policy and Practice 80, 1-14
You have been appointed as chief executive (CEO) of a CTOC in Busan which is threatened with closure because of intense international competition. Your CTOC has been invited to join an IUG network.
a) Apply soft systems thinking to analyze your problem situation as CEO using (ONLY) information presented in this paper. Include relevant diagrams (diagrams do not count in your word count), definitions and appropriate tools.
b) Evaluate the usefulness of soft systems modelling in this problem context.
[800 words]
2. Seo Y-J, Dinwoodie J & Kwak D-W (2014). ‘The impact of innovativeness on supply chain performance: is supply chain integration a missing link?’ Supply Chain Management – An International Journal 19 (5-6), 733746.
You are researching how supply chain managers might seek to enhance supply chain performance.
a) Based on the work reported in this paper, present, test and update a conceptual model of the research context.
b) What further research would you commission to understand these issues more fully?
[800 words]
.
.3. Kuznetsov, A, Dinwoodie J, Gibbs,D., Sansom, M., Knowles, H. (2015) Towards a sustainability management system for smaller ports. Marine Policy 54, 59-68.
Kuznetsov, A. (2014) A port sustainability management system for smaller ports in Cornwall and Devon, PhD thesis, Plymouth University.
You have been appointed as consultant to a harbour master at a port of your choice, to formulate a plan to manage sustainability issues in the port.
a) Present and explain a cognitive map of the situation which YOU face.
b) With examples, debate the usefulness of the Green bullseye template in assisting you in your task. [800 words] .
The following criteria will be used to assess your work:
Marker feedback: Assessment criteria:
E
VG
G
S
RI
Key: Excellent, Very Good, Good, Satisfactory, Requires Improvement, Ability to:
Apply key concepts of SST
Evaluate the usefulness of SSM
Propose a conceptual model
Evaluate the role of quantitative issues in business
Structure a complex operational problem
Evaluate the role of qualitative issues in business
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