Business Ethics and Virtue Case

Choose three “virtues,” and provide a clear definition of each (for example, you might choose such virtues as temperance, justice, honesty, or fairness);
Apply each of the three virtues you have chosen to the Mattel case, describing how the virtue you have selected might have been used to more appropriately guide the actions, behaviors, and/or policies of the company (e.g., you may choose to discuss the company’s working conditions, worker safety, company fairness, or Mattel’s attitudes towards the environment).
Considering the normative ethical theories we’ve studied in the first three modules (deontological, utilitarian, and virtue ethics), which do you believe is most useful in evaluating the Mattel case? Why?

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