Exploring the Impact of Various Types of AI in Business: Applications, Pros, and Cons

Words: 455
Pages: 2


Artificial Intelligence (AI) has swiftly transformed the business landscape, ushering in a new era of efficiency, innovation, and productivity. From chatbots that enhance customer interactions to machine learning algorithms that optimize supply chains, AI manifests in diverse forms, each tailored to specific business needs. This essay delves into the various types of AI in contemporary business environments, highlighting their applications, advantages, and potential drawbacks.

Categorizing AI: Narrow, General, and Superintelligent

AI can be broadly categorized into three types: Narrow or Weak AI, General AI, and Superintelligent AI. Narrow AI, also known as Weak AI, is designed to perform specific tasks, often excelling in a particular domain. General AI, a concept still largely in the theoretical realm, would possess human-like cognitive abilities and be capable of understanding, learning, and applying knowledge across various tasks. Superintelligent AI refers to an AI system that surpasses human intelligence and possesses the ability to outperform the best human minds across practically all cognitive tasks. However, the current reality primarily consists of Narrow AI applications, which have significantly impacted various industries.

AI in Healthcare: Accelerating Vaccine Development

One notable application of AI is in healthcare, as evidenced by the quest for an effective vaccine against COVID-19. Curlee and Wyatt (2020) highlight how AI is being employed to accelerate vaccine development by predicting potential vaccine candidates and simulating their effects. AI-driven algorithms analyze vast datasets to identify promising vaccine candidates, significantly expediting the research process. This application showcases AI’s capability to process and comprehend complex medical data, potentially revolutionizing the way medical research is conducted. However, ethical concerns arise regarding the reliability of AI-generated predictions and the potential for bias in algorithmic decision-making.

Pervasive Influence of AI: Transforming Society and Customer Service

The growth of AI in society, as discussed by Hedgepeth (2018), underscores its pervasive influence on businesses. For instance, AI-powered chatbots have become integral in customer service, providing real-time assistance and addressing queries. This application streamlines customer interactions, leading to improved customer satisfaction and cost savings for businesses. However, the downside lies in the potential loss of human touch, with customers preferring personalized interactions that AI may struggle to replicate convincingly.

Optimizing Supply Chains: AI’s Impact on Operations

In the realm of supply chain management, AI has emerged as a game-changer. Beyer (2017) highlights how machine learning algorithms predict demand patterns and optimize inventory levels. This leads to reduced wastage, lowered storage costs, and enhanced operational efficiency. Yet, the reliance on AI could result in over-reliance, overlooking human expertise and intuition, which are still invaluable in dynamic and unpredictable business scenarios.

Personalized Marketing: Balancing Consumer Experience and Privacy

AI’s presence is palpable in marketing through personalized recommendations and targeted advertisements. By analyzing consumer behavior and preferences, AI algorithms suggest products or services that align with individual tastes. This approach enhances the consumer experience and drives sales. However, concerns arise over data privacy and potential manipulation of consumer choices based on algorithms’ understanding of their preferences.

Enhancing Financial Systems: AI in Banking and Finance

Financial institutions leverage AI for fraud detection, risk assessment, and algorithmic trading. AI-powered algorithms swiftly sift through vast amounts of financial data to identify anomalies indicative of fraudulent activities. This not only protects businesses and consumers but also maintains the integrity of financial systems. Nevertheless, the overreliance on AI for critical financial decisions could result in catastrophic errors if the algorithms fail to account for unprecedented events or sudden market shifts.

Revolutionizing Transportation: Self-Driving Cars and Ethical Dilemmas

In the automotive sector, the emergence of self-driving cars exemplifies AI’s potential to disrupt industries. These vehicles, powered by intricate AI-driven technologies, such as computer vision and sensor fusion, have the potential to navigate roads autonomously, fundamentally reshaping transportation norms. The concept of self-driving cars brings forth a multitude of advantages, including enhanced road safety, reduced traffic congestion, and increased accessibility (Hedgepeth, 2018).

Advancements and Benefits of Self-Driving Cars
Self-driving cars have the potential to revolutionize road safety. With AI algorithms continuously analyzing the surroundings, detecting obstacles, and predicting potential collisions, the potential for human error – a significant contributor to accidents – could be significantly mitigated. According to a report by Beyer (2017), the majority of car accidents are caused by driver negligence, including distracted driving and impaired judgment. Self-driving cars could eliminate these factors, thereby reducing the number of accidents and saving countless lives.

Furthermore, self-driving cars have the potential to alleviate traffic congestion. AI-driven traffic management systems can optimize traffic flow by dynamically adjusting routes based on real-time data. This not only reduces travel time for individual commuters but also has a positive impact on fuel consumption and carbon emissions, contributing to environmental sustainability (Beyer, 2017).

Ethical Dilemmas and Challenges
However, as self-driving cars advance, they also bring along a host of ethical dilemmas. One of the most pressing concerns revolves around the “trolley problem.” This moral dilemma questions the programming decisions that self-driving cars might need to make in life-threatening situations. For instance, if a self-driving car encounters a situation where it must choose between swerving to avoid hitting pedestrians and crashing into another vehicle, how should the AI algorithm determine the most ethical course of action? This complex issue raises questions about how society’s moral values should be integrated into AI decision-making processes (Hedgepeth, 2018).

Another ethical dilemma pertains to liability in accidents involving self-driving cars. Traditional accidents usually involve human errors, making it relatively straightforward to assign responsibility. However, with self-driving cars, the lines of accountability become blurred. Should the car manufacturer, the software developer, or the vehicle owner be held responsible in case of an accident caused by a malfunctioning AI system? This question extends beyond legal matters and delves into the broader societal implications of trust in autonomous technologies (Hedgepeth, 2018).

Socio-Economic Implications and Job Displacement
The advent of self-driving cars also raises concerns about potential job displacement. While the promise of autonomous vehicles creating new job opportunities in industries like AI research and vehicle maintenance is present, there’s a risk of significant job loss among professional drivers, including truck drivers and taxi drivers. This socio-economic consequence necessitates proactive strategies to transition affected workers into new roles or industries, ensuring a just and equitable integration of AI into the transportation sector (Hedgepeth, 2018).


In conclusion, the various types of AI in business applications present a dichotomy of advantages and drawbacks. The rapid progress in Narrow AI has led to transformative changes across industries, from healthcare to marketing and beyond. AI’s ability to process and analyze vast datasets in real time enhances decision-making, drives efficiency, and augments human capabilities. Nonetheless, the potential for bias, ethical concerns, and the risk of job displacement underscore the need for cautious and responsible integration of AI in business processes. As we embrace the era of AI, it is imperative to harness its potential while ensuring that ethical, social, and economic considerations are carefully balanced.


Beyer, D. (2017). AI and machine learning in industry. Available at: http://ezproxy.apus.edu/login?url=https://learning.oreilly.com/library/view/artificial-intelligence-and/9781492048916/?ar&orpq&email=^u

Curlee, W., & Wyatt, K. Y. (2020). Will AI find an effective vaccine against COVID-19? IN Homeland Security. https://inhomelandsecurity.com/ai-effective-vaccine-covid-19/

Hedgepeth, W. O. (2018). The growth of artificial intelligence in our society. IN Cyberdefense. https://incyberdefense.com/editors-picks/growth-artificial-intelligence/