Strategy writing in public relation

Objective: Explaining the principle of persuasion.
Principles of strategy writing include 1) Simplifying and clarifying written information. 2) Delivering goal-oriented messages. 3) Crafting sentences that enliven written information to engage the reader

Procedure: for this writing project, assume the following perspective:
The goal is to convey basic ideas about persuasion to imaginary people, who, like you, wish to improve their writing.
2) Imagine that these people know next to nothing about the nature of persuasion in the context of strategy writing.

Response to the following questions
1) Why is listening such an important aspect of writing persuasion
2) Regarding persuasion, how would you answer a reader\’s question, what\’s in it for me?
3) How would you explain cheney and Tompkins\’ four principles of persuasion negotiation?
4) How would you explain the concept of Monoroe\’s Motivated Sequence?

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