Discuss cultural factors that should be considered in analyzing and choosing among the alternative strategies.

In completing the assignment, students will perform research on the company provided, answer the questions below in narrative form and will follow the steps provided below:

Step 1: Create a double-spaced, 12-point font Word or Rich Text Format (RTF) document. The final product will be between 4-5 pages in length excluding the title page, exhibits and reference page.

Step 2: Review assignment grading rubric.

Step 3: Follow this format:

Title page with title, your name, the course, the instructor’s name;
Executive Summary;
Comprehensive Written Analysis:

Step 4: In writing the analysis, the writing is in the third person.

Step 5: In writing this assignment, students are asked to support the reasoning using in-text citations and a reference list. A reference within a reference list cannot exist without an associated in-text citation and vice versa.

Step 6: In writing this assignment, students are expected to paraphrase and not use direct quotes unless citing the mission statement of a company.

Step 7: Read all course material for weeks 1 and 2 and perform independent research to provide a comprehensive internal environmental analysis.

Step 8: Jot down or highlight key facts from the scenario. Consider making an outline to capture key points in the paper.

Step 9: In your paper, respond to the following:

Use the tools, concepts and information from your own research to perform a strategic analysis and selection of strategies.

Develop a BCG Matrix for selected company;
Develop a Grand Strategy matrix;
Develop a QSPM for selected company;
Analyze and discuss possible strategies;
Discuss cultural factors that should be considered in analyzing and choosing among the alternative strategies;
Recommend the best strategies among the alternative strategies and explain why these strategies are the best;

Step 10: Create an introductory paragraph. The Introduction should clearly and concisely convey the main points of the assignment’s requirements.

Step 11: Write a summary paragraph. A summary paragraph restates the main idea(s) of the essay. Make sure to leave a reader with a sense that the essay is complete. The summary paragraph is the last paragraph of a paper.

Step 12: Using the grading rubric as a comparison, read through the paper to ensure all required elements are presented.

Step 13: Proofread the paper for spelling and grammatical issues, and third person writing.

Use the spell and grammar check in Word as a first measure;
Have someone who has excellent English skills to proof the paper;
Consider submitting the paper to the Effective Writing Center (EWC). The EWC will provide 4-6 areas that may need improvement