do a brand architecture tree for at least 2 service companies. should give a brief introduction of the company, should look how each company do their branding strategy, does the company use certain branding strategy of some types of products and who is the holding company of these brands? the two companies are Regis salon and Vidal Sasoon or Toni and Guy should look at the principle of service business and the way they expand and develop;
1. when going into products
2. and/or different services
for example, Regis, will look to see if they use different brands on ships vs when they are on dryland
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