Resource: The Practice of Public Relations textbook, University Library, Internet
After reading the case study: BP’s Loose Lips Sink Credibility Ship (Chapter 1), please answer the following questions in a Word document.
ATTACHED IS THE BOOK, I DOUBT YOU WOULD NEED IT, BUT ITS BASED OF THE SPILL IN APRIL 2011.
How would you assess BP’s response to the Gulf of Mexico oil spill? (Answer should be 90 to 175 words in length)
How could BP have prevented the damage done by its CEO spokesperson? (Answer should be 90 to 175 words in length.
Had you been advising (CEO Anthony) Hayward, what would you have suggested he say in response to the questions he
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