RESEARCH QUESTION: How do branding communication strategies of not-for-profits fighting against poverty influence the public’s perception of the organization?
Instructions: Explain why 1) social constructivism (ontology) and 2) interpretivism (epistemology) is the most appropriate way to conduct this research. Focus on the application of social constructivism and interpretivism to the question -> apply why this question should be researched according to the above school of thoughts, NOT explain what social constructivism and interpretivism is.
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