Ratio Analysis:
Since no student has submitted Part 2 of the Final Project, I want to offer that you studied a lot of significant ratios in Chapter 4. I will look for the key ratios in your paper to include ratios falling under the major ratio types (you don’t have to use all of them but a few from each category:
- Liquidity Ratios
- Activity Ratios
- Profitability Ratios
- Financial Leverage Ratios
- Shareholder Ratios
- Return on Investment Ratios – Especially the DuPont Formula
From the syllabus – Prepare Financial Ratio Analysis:
Prepare a financial ratio analysis of the company that you selected for the Company Analysis Project.
The analysis needs to address:
- What are the principal conclusions that you derive from this analysis?
- How do the ratios compare to those of the firm’s principal competitors (or industry ratios)?
- Which ratios suggest good performance and why?
- Which ratios should be of concern to management and why?
The grading rubric is as follows:
- Demonstrate an understanding of financial ratio analysis and address the following – 50%
- What are the principal conclusions that you derive from this analysis?
- How do the ratios compare to those of the firm’s principal competitors (or industry ratios)?
- Which ratios suggest good performance and why?
- Which ratios should be of concern to management and why?
2. Use of academic and professional databases, periodicals, analysts reports, news articles – 25%
3. Well organized and follow a logic pattern of analysis and discussion – 10%
4. Professional business standards and meet APA formatting requirements – 10%
5. Few errors in grammar and punctuation, complete sentences – 5%
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