Please keep this very, very simple. Each team member will have two (2) pages each to present their topic For a total of 12 pages. Points will be deducted for going over the limit. Each member will also present two (2) PowerPoint slides, pictures only no bullets. You or your chosen presenter will talk your slides.
Choose a company to research and include the following types of information:
The Company: Southwest Airlines
The Competition: Other low cost airlines, Frontier, JetBlue, Frontier and Allegiant
The Competition-who they are, where they are located, how big (or small) they are, their competitive advantages, their strengths, challenges, who there customers are, how loyal their customers are?
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