Why are school public relations important?Explain

A. Based on the readings from Chapter 1 ,answer the following questions:

1. Why are school public relations important?

2. Describe and discuss ways to improve public confidence in a specific school district

3. What is a communications plan and why are they important for school districts to have?

B. View the short clip (Lean on Me Meeting with Parents) (User: the real dirty dog – Added: 5/13/08
YouTube URL: http://www.youtube.com/watch?v=TKR_Tli5hbU) and discuss the specific ways that Joe Clark may have succeeded or failed at:

1. Improving public confidence in his school district

2. Communicating his vision for the (a) school, (b) parents and (c) students.

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