Design and Finance in design led organization

You need to write a thesis on a design led organization (e.g. Apple) and the role and design and finance in that organization.

So here is the format of the assignment.

Write one paragraph to define the meaning of a design-led organization. Don’t eat up words on this, just couple sentences to explain the meaning and to get the definition out of the way.

Then introduce Apple and explain why Apple fits that criteria of a design-led organization.

Afterwards explain the role of design and finance in a design-led organization such as Apple.

And finally explain Apple’s superiority (how Apple is better) over it’s competitors in those 2 areas of design and finance

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