Overview
In MBA 727, you will display your ability to apply the concepts from the overview through case study analysis. Each week, you will read a case and complete a case analysis. You are not to answer the questions at the end of the case. However, the questions should help you formulate where your thinking should be taking you during your analysis.
Your case analysis is to contain the following sections:
Section 1: Provide a general description of the country.
Section 2: Define the central issue of the case.
Section 3: Define the country’s goals.
Section 4: Identify the constraints of the problem.
Section 5: Identify all the relevant alternatives.
Section 6: Select the best alternative and provide a justification for the selection. Note: there is no right answer but it is about how you justify your selection based on international business theory.
Section 7: Develop an implementation plan.
Action Items
1. Review the grading rubric (below) for this assignment.
2. Read the case at the end of Chapter 11 in International Business.
3. Write a 3- to 4-page case analysis with section headers using a business brief format. Review the Business Brief Guidelines in the MBA Toolbox to assist you in the proper formatting of your paper. Cite resources as appropriate to support your findings.
Standard Format for a Business Brief in the MBA Program
Business Writing Style: A business brief should be written using a “low-context” style of communication. A business brief is direct (to-the-point) and presents relevant information to the reader. You want to avoid a conversational style of writing.
Students in the MBA program are expected to adhere to the following when completing a business brief.
1. 12-point Serif font (Times New Roman or Courier).
2. Single-spaced within paragraphs; double-spaced between paragraphs.
3. Paragraphs are to be left justified.
4. 1-inch margins at the top, bottom, left, and right of every page.
5. No title page.
6. Place important points or details into lists. The paragraphs provide context for the lists.
7. Phrases not to use in a business brief, unless, you have been asked/hired to specifically provide a recommendation:
• I think…
• I believe…
• I feel…
• In my opinion,…
8. Phrases to use or something similar in a business brief that are appropriate in any analytical discussion:
• The data shows…
• Research studies point out…
• The analysis indicates…
• Studies demonstrate…
• Forecast indicates…
9. Complete sentences, correct grammar, correct spelling, and accurate punctuation is expected.
10. Absence of typographical errors
11. Citations within the body of the text follow APA format. Note: Citations are not always required. However, you must include a reference list so the reader knows from where you are deriving your information.
12. Reference list (if necessary) starts on a new page and follows proper APA format.
13. Images, graphs, charts, or other types of visuals are considered to be figures in APA format and must adhere to proper APA formatting.
Follow the business brief layout below:
Header: approximately 1/8 of the business brief
Opening, Context and Task: approximately 1/4 of the business brief
Summary, Discussion Segment: approximately 1/2 of the business brief
Closing Segment, Necessary Attachments: approximately 1/8 of the business brief
Last Completed Projects
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