Choose an ad (print or electronic); identify the source (provide an active link, if possible), describe the content and answer the “Five questions to ask” 1. Who created this message?
2.What creative techniques were used to attract my attention?
3.How might different people understand this message differently?
4. What values / lifestyles / points-of-view are represented in (or omitted from) this message?
5. Why was this message produced?
ten points possible:
1 point for introductory paragraph describing the ad
1 point for identifying the source
1 point for embedding an active link to the ad
1 point each (5 total) for thoughtful answers to each of the 5 questions
2 points for overall quality (writing, analysis, lack of typos, etc.)
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