Qualitative Dissertation
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Qualitative Dissertation
The researchers used quantitative survey research design when conducting their research. They used web-based surveys, which are inexpensive than other types of surveys. This was an effective method for their topic of research. They wanted to find out the attitudes of people towards teleworking, which means they were dealing with people who had some level of knowledge regarding computers and the use of the internet. Moreover, they were dealing with a closed population of university students and faculty. Therefore, it was relatively easy for the researchers to get the kind of data they required by using the web. The participants had email addresses, and they had internet access. Survey research is a popular method in research, especially when a researcher intends to find out the experiences, beliefs, perceptions and attitudes of the participants (Dantzker & Hunter, 2011). The researcher intended to find out the attitude of the Millenials towards teleworking, and the survey was therefore a good idea.
The researchers used survey questionnaires, which they sent via email invitation. This was effective in the sense that they were able to reach a large number of people within a short time. They sent remainder emails to ensure that a high number of people responded. They were therefore able to reduce non-response bias, often associated with questionnaires. To ensure accuracy from the respondents, the researchers used forced choice questions. Using the forced choice survey questions means that the participants have to choose a response option from a set of choices provided by the researcher, which indicates a definitive opinion (Gingery, 2009). When researchers use the forced choice questionnaires, they encourage the participants to think deeply about the questions. This compels the participants to give truthful answers. The researchers used regression statistics, which enabled them to find any relationship between variables, and the degree of this relationship. However, this might discourage some participants from responding because of the time required.
Researchers use regression analysis when they want to find the relationship between dependent and independent variables. They find out the changes in the dependent variables with each variation in the independent variable. The researchers used SurveyMonkey as an administrative survey tool. This tool is easy to use and implement. It is flexible, and it allows the researchers to design custom surveys. It has a wide range of questions, which include multiple choice, matrix of choices, rating scale, textboxes, and demographics (Furbush, 2011). The regression analysis was effective, as the researchers were able to determine how the variables they had identified predicted the others. The variables they used included autonomy, work/life balance, computer competence, and preference towards teleworking. The researchers used different control variables, which included gender, education, and work experience.
By using the control group, the researchers were able to identify the various relationships between the variables. For instance, the researchers noted that men and women rate autonomy differently. They observed that educated Millenials were the only ones who had a desire to telework. The researchers used bivariate correlation, which measures the relationship between two variables. They conducted normality and heteroscedasticity tests to identify normal distribution between the variables, and any unequal variances. The researchers conducted a pilot test with ten males and eleven females. The sample in the pilot study was representative of the population. The regression analysis enabled the researchers to identify some of the similarities and differences between the Millenials and non-Millenials. The results indicated that both Millenials and non-Millenials appreciated the work/life balance that was enabled by teleworking.
References:
Dantzker, L. M., & Hunter, D. R. (2011). Research methods for criminology and criminal justice. Sudbury, MD: Jones & Bartlett Publishers
Furbush, T. S. (2011). SurveyMonkey. Retrieved from https://wiki.itap.purdue.edu/display/INSITE/SurveyMonkey
Gingery, T. (2009). Market research design tips: Forced choice survey questions. Retrieved from http://survey.cvent.com/blog/market-research-design-tips-2/forced-choice-survey-questions
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