Social Cognition

Specific Assignment: In thinking about Social Cognition, and other areas of Social Psychology, we find some basic differences between eastern cultures [such as those in East Asia] and western cultures [such as the United States] – in terms of how individuals see the world and interpret what they observe.

 

Describe generally in what ways the cultures differ, and describe generally how they affect the relative focus of individuals of each culture.

 

There is evidence that suggests that there are cultural differences in how people view themselves.  Describe, using an original example, how people from collectivist cultures tend to view (or perceive, or define) themselves, and how people from individualist cultures tend to view themselves.  Provide some of the background related to Social Perception and Social Cognition that seem to contribute to those differences.

 

Then discuss how the cultural differences manifest (i.e. give some relevant original examples) in each of the following relevant areas: the use of schemas; the fundamental attribution error; as well as self-serving biases.

 

Describe and define Social Cognition and schemas, and the use of schemas; then describe the cultural differences in schemas, using some original examples.

 

Describe and define the fundamental attribution error generally; describe the cultural differences in the use of the fundamental attribution error; provide some original examples comparing cultural differences [not from the text]; then discuss the relative prevalence of its use within the two broad cultural types and the apparent reasons for any differences.

 

Describe and define self-serving biases; describe the cultural differences in the use of self-serving biases; then provide some original examples comparing different cultural usage [not from the text]; then discuss the relative prevalence of these within the two broad cultural types and the apparent reasons for any differences.

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