Christian Mata
Professor Rob D’Annibale
English 1B, Section 38
15 May 2013
English 1B Proposing a Solution Abstract Prompt
Abstract
Newspaper circulation have decline in the recent past, especially since the beginning of the internet era in 1990s. In various parts of the world, especially in the developed countries, the demand for print newspapers have reduced significantly, with concerns raised over the future of these forms of media. It has been suggested that the availability of digital newspaper versions on the internet has contributed to the demand for print media (Perez-Pena 34). However, it is evident that digital newspapers are normally shallow; less detailed and only provide highlights for the most important news and issues at a given time (Cochrane, Sissons and Mulrennanb 3). In addition, the rate at which the decline in demand is taking place is very high compared to the number of people who visit websites to read online newspapers. In the recent times, newspaper companies have found it necessary to delay certain information on their websites while printing it before it can appear on their portals. One of the major reasons for this is to discourage people from accessing the news from the online portal and to encourage people to purchase the print media. Another effort has been to require people to provide their particulars or register with the website prior to accessing the online version. This also aims at encouraging the public to go for the print media (Franklin 309). Moreover, some companies have been charging some fee on people who access the digital version online in order to encourage purchasing of print media (Berman and Kesterson-Townes 29). Despite this, the rate at which printed newspapers are declining in sales and demand is still alarming. This indicates that there is a discrepancy that needs be solved with empirical research to determine the cause of the decline. In addition, studies are needed to provide adequate information that will secure the future of print media. This study proposes an empirical study to determine whether charging fee on online media such as online newspapers will distract people from visiting the sites and return to purchasing print newspapers.
Works Cited
Berman, Saul J., and Lynn Kesterson-Townes. “Connecting with the digital customer of the future.” Strategy & Leadership 40.6 (2012): 29-35. Print
Cochrane, Thomas, Helen Sissons, and Danni Mulrennan. “Journalism 2.0: exploring the impact of mobile and social media on journalism education.” Proceedings of the IADIS International Conference on Mobile Learning. 2012. Print
Franklin, Bob. “The future of newspapers.” Journalism Practice 2.3 (2008): 306-317. Print
Perez-Pena, Richard. “Newspaper circulation continues to decline rapidly.” The New York Times 27 (2008). Print
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